When the dolls were fixed to the wood, its gently undulating motion caused their springs to bounce. Next, Dam built a display with a mechanism that lifted and dropped a long piece of wood. First, he sculpted tiny figures of Christmas elves-designed in a similar style to his soon-to-be-famous troll dolls-and dismantled a mattress, hiding a spring in each figurine’s body. He proposed an accompanying window display with a clever design. When he finished installing the Santa Claus sculpture, Dam realized that it wasn’t completely visible from the street. In 1956, a Swedish department store hired him to create a large sculpture of Santa Claus, kicking off the chain of events that nudged Dam to fully embrace toy making. Before long, Dam became a working sculptor whose reputation eventually exceeded Denmark’s borders. He came home empty-handed, having successfully sold them all.Īs Dam’s figurines found fans in Aalborg, customers began commissioning bigger projects. ![]() Dam packed up as many as he could carry and traveled to Aalborg, the nearest city, where he planned to knock on doors. He often carved funny creatures to entertain his children, and eventually, his wife persuaded him to try selling the figurines. Early in the morning, or at night when he returned, Dam would sit near the fireplace, carving bits of wood while he thought. Struggling to support his young family, Dam shoveled snow for cash while formulating a new plan for earning a living. According to board game designer Tim Walsh’s 2005 book Timeless Toys, Thomas Dam (1915-1989) was a baker whose livelihood vanished when the local flour factory shuttered. ![]() The story of troll dolls began in the small town of Gjøl, Denmark, during the economic precarity that followed World War II. What essential magic does the Trolls franchise possess, that it could motivate three grown men to spend years lobbying DreamWorks for bit voice acting roles? And how did the toy itself not only endure for more than 60 years, but catch Hollywood’s interest anew? Set for on-demand release on April 10, the follow-up to 2016’s Trolls finds main characters Poppy (Anna Kendrick) and Branch (Justin Timberlake) in a race to save trolls’ diverse musical cultures from a band of rock-and-roll trolls determined to silence them. As unbelievable as it seemed, he would read lines for six different parts in Trolls World Tour. What unfolded over the months that followed involved a brand new podcast-aspirationally titled “ The McElroy Brothers Will Be in Trolls World Tour”-documenting their journey, a bungled meeting with Dreamworks executives, and a social media fan campaign that one Trolls World Tour cast member described as “ confusing.” Nonetheless, in September 2018, Justin found himself driving from his home in Huntington, West Virginia, to a recording studio in Cincinnati, Ohio. The more difficult task would be persuading DreamWorks that the brothers’ desire was more than an elaborate joke. “As entertainers, we thought it was funny-this idea that we would get into this children's movie by hook or by crook,” says Justin. Could they persuade DreamWorks to cast them in the forthcoming Trolls sequel? But back at their hotel that night-possibly thanks to some legal edibles gifted by a fan-they hatched a scheme that was zany even by their standards. ![]() In between selling out theaters on their nationwide tours, the trio was perpetually busy building a family entertainment business that now spans books, television and more than a dozen podcasts. ![]() In early 2017, brothers Justin, Travis and Griffin McElroy had just wrapped up a live-taping of their hit podcast, “My Brother, My Brother, and Me,” in Portland, Oregon.
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